Sport is regarded as one of the largest industries worldwide in terms of generating employment and revenue. Sports is a multi-billion dollar global industry propelled by enormous consumer demand.

Indians celebrated the 2020 Tokyo Olympics no less than a […]

India was elated when Lovlina Borgohain, dominant from the first go, packed a punch and assured India a bronze medal by defeating Nien-Chin Chen in her boxing welterweight quarterfinal bout. She faced the reigning world no. 2 Busenaz Surmeneli of Turkey at the end of her race at the Olympics and performed with great spirits. She became the third Indian boxer to finish on the podium and the first Assamese woman to play at the Olympics.

India was elated with joy when we saw PV Sindhu win a bronze medal in badminton at the 2020 Tokyo Olympics. This wonder girl created history by becoming the only Indian woman to win two Olympic medals and the fourth athlete to win multiple medals in the women’s singles badminton category. We were all rooting for her and were confident that she’d come back with a medal from the esteemed sporting event.

Sports Industry is a growing industry in today's time and its going to grow in future as well. there has been a tremendous change in sorts industry from last 10 years till now.

Well, not so surprisingly, our favourite sport is on a huge high in the aftermath of the MCG Test win. Not just that, chances are that the dream of an overseas series win will be fulfilled in Sydney.

What Indian cricket fans witnessed on 7 January 2019 goes beyond history and records. A series win in Australia in the oldest and toughest format of the game, had proved to be elusive – till yesterday.

Not one, not two but we have three historic moments embracing the Indian Football as we step into 2019! With over 3000 spectators at the Al Nahyan Stadium in Abu Dhabi & millions across the globe, our Indian football team thumped their dominance over Thailand in the Asian Cup 2019 opener as part of Group A tie.

History is created yet again as Roger Federer emerges triumphant […]

IISM has welcomed its new batch of Sports Management and […]

Dr. Pralay Majumdar, Senior Project Advisor at IIT, Madras and […]

Myths related to nutrition in the sporting world is a […]

In a move to understand how the integration of sports […]

Are you an athlete looking to hone a technical skill? […]

Sports Science is a field that combines two seemingly disparate disciplines into one unique field to improve athletic performance and promote wellness. It integrates the physical sciences with the biological sciences to help athletes reach their full potential.

SSAT is conducted by IISM to identify potential aspirants, who are eager to learn more about how to better incorporate the learnings from science into the field of sports. It is a test that is conducted based on scientific domain knowledge and sports awareness. The candidates will be evaluated based on the agility of their minds to adapt to the changing dynamics of the sports science sector.

Sports Management is a contemporary career option for sports lovers that gives them chance to look after business, management, and entrepreneurship of sports. People who have studies Sports Management can make different careers in Sports Industry. Fields like Sports Marketing, Media, Sports Operations, PR, Sports Law, Sports Event Management, and much more.

Sports Science is an upcoming topic that is gaining a lot of attention from athletes and sporting organisations. Sports Science deals with the study of physiology, motor control, biomechanics, nutrition, psychology and biochemistry of an athlete. These factors help improve the game of the athlete and also enhance their performance. Sports Science in a nutshell is to apply these scientific factors to various sporting activities.