About IISM

The sports industry is witnessing an exponential growth, signaling towards the need for professionals at diverse skill levels. Owing to the influx of numerous sporting leagues & increased fan participation, the sports sector has now evolved into becoming a powerhouse of unexplored avenues & innumerable opportunities. Transforming his on-field experience into carving a niche for young sports enthusiasts, Mr. Nilesh M. Kulkarni, former International Test Cricketer, and Sports Edupreneur established the International Institute of Sports Management back in 2010 with an aim to bestow the Sports Industry with competent Sports Management professionals.

IISM is India’s pioneer in sports management education, a venture of Eduhub Education Pvt Ltd is an educational initiative of Mrs. Rasika N. Kulkarni & Mr. Nilesh M. Kulkarni that forays into providing vocational training in the field of Sports Event Management, Sports Operations & Administration, Sports Marketing, PR, Journalism, Sports Data Analytics, Team League & Athlete Management, Sports Retail and many more verticals across the sporting spectrum.

We offer undergraduate & postgraduate Sports Management & Sports Science programs in collaboration with the University of Mumbai & GICED. These programs are designed to equip students to look after all the aspects of business, management, and entrepreneurship side of sports.

IISM is a proud recipient of the Rashtriya Khel Protsahan Puruskar bestowed by Shri Ram Nath Kovind Ji, Hon. President of India and Shri. Anurag Thakur, Hon. Minister of Youth Affairs and Sports for our contribution in Development For Sports in India.

We believe in providing an aspirant with essentials of the sports industry making them job-ready. Our specialized academic programs in sports management aims at developing young professionals who would contribute in making India a sporting superpower. We believe in adapting to the industrial needs & strive rigorously towards building road maps for sports enthusiasts to build successful careers in sports management.

Entrepreneurship is booming in our country & the start-up space is growing phenomenally. IISM not just makes you job-ready but also nurtures the entrepreneur side within the students. The environment here is conducive for business ideas to flourish, encouraging young minds to establish their own ventures in the sporting industry.

The culture at IISM facilitates not just learning from academicians and eminent industry captains but peer learning as well. Aided by the latest technology, a continually evolving curriculum, and constant corporate interaction, we transform our students from being first-class management students into thought leaders who are ready to take the challenges of the sports corporates in India and overseas as well.

Whether it’s working on-field for managing a sporting league; or off-field involvement in planning & strategizing; actively participating in research projects, our students have actively participated & contributed towards an array of projects ranging right from training programs, internships, developing research papers, & many more.

IISM has partnered with various industry bodies like CII, FICCI, ASSOCHAM, IMC Chamber for Commerce and Industry, etc. to facilitate discussions, recommend development strategies, aid in the policy level decision making to government bodies.

We have initiated research-based knowledge reports with industry stalwart Prof. Ratnakar Shetty and sporting companies like Sportz Consult, Zeven, and Procam International (Mumbai Marathon). IISM also collaborated with Victoria University and Liverpool FC for research on fan engagement and promotion activities.

Our students have had an opportunity to work with organizations such as BCCI; MCA; IMG Reliance; Star Sports; Aditya Birla Sports; Tata Trusts; Total Sports and Fitness; Tamil Thalaivas; EduSports; Sportz Interactive; Rajasthan Royals, ITW, Decathlon, Dream11, Curefit (Cultfit), UMumba, Sports Village XP, DNA Entertainment, PUMA, Global Esports, YouTooCanRun, etc.

IISM was the proud Knowledge Partner to Khelo India Youth Games & Khelo India University Games 2020. Our students curated the SOP and Manual on operations structure with the Sports Authority of India, Ministry of Youth Affairs and Sports, Government of India.

We believe that there’s no end line to passion & ambition. With each passing year, our belief in establishing India on the global map & empowering the young professionals to pursue their dream careers amplifies & encourages us to keep moving upward & onward.


We take pride in ardently holding onto the values that are fundamental to us.



We believe that success becomes inevitable when collaborations lay down the foundation for it.

Whether it’s providing our students with an industrial exposure, helping them acquaint themselves with the know-hows of the sporting industry, or be the means of knowledge-sharing, each of our collaborations are stepping stones towards build an unstoppable force.



We firmly believe that for you to keep moving ahead, it’s essential to keep innovating & ideating.

Whether it’s the global perspective towards our educational offerings or new projects that we continuously indulge into, innovation for us, is the driver to transformational success.



At IISM, we wish to build young sporting heroes who’re strong with their values & firm in their virtue.

We believe respect to be an exemplary of morality that we must each inculcate within us to successfully coexist.



When you’re on a mission to build young sporting heroes who’ll play pivotal roles into shaping the future of sports in India, you must be honest in your intentions & transparent about your actions.

Whether it’s the kind of relationship we share with our students, parents or the partnerships we indulge into, we believe transparency is the key to our integrity.



Passion for us is an amalgamation of the drive, the quest, the sacrifices, the determination, the courage and the will to achieve everything that you set out for.

Whether it’s carefully & consciously scrutinizing our students or being mindful about our collaborations, we believe that passion is that magical ingredient which guarantees wonders.