Sports Courses after 12th in India

Published On: December 5, 2022

12th results are out. A moment to celebrate the first milestone you’ve achieved and embark on a new path toward your dream.

But sometimes, we can’t pursue what we dream, right? We often let that desire go due to a lack of awareness or opportunities.

You see, in a country like India, sports beats in everyone’s heart. So many dreams are built every day. But how many do they transform their dream into reality? Not much, right?

However, time has changed. Like any other growing industry, the sports industry is expanding, rather, it’s exceeding the other industries in terms of growth. Hence, it demands more skilled & trained professionals who will pioneer in the sports business & science domain. And in the light of this advancement, IISM (International Institute of Sports & Management) is here to inculcate the pedagogy of sports in the sports enthusiasts of India, turning their dreams into a spectacular reality.

So, if you love sports, breathe sports, and are glued to sports 24/7, you can’t help but scroll down the article where you’ll learn about a plethora of career opportunities in the sports business & science domains.

First, let’s learn about IISM:

International Institute of Sports & Management (IISM), Asia’s first & largest sports education institute, established in 2010, provides premier education & training to sports enthusiasts interested in pursuing an education in Sports Management & Sports Science.

At IISM, we are committed to providing you with an industry-aligned curriculum in line with the New Education Policy. Our goal is to ensure you are job-ready by equipping you with the essential skills required in the industry. Our specialized academic programs in sports management and sports science focus on developing young professionals who will contribute to making India a sporting superpower.

What is Sports Management?

Sports Management is a modern career path for sports lovers and enthusiasts to engage in the fields of sports business, management, and entrepreneurship. Sports Management professionals can pursue various careers in fields such as Sports Marketing, Media, Sports Operations, Public Relations, Sports Law, Sports Event Management, and more.

What is Sports Science?

The science behind Sports that helps an athlete and a team become champions on the field.

Sports Science includes physiology, biomechanics, biochemistry, psychology, and strength conditioning that enhances the overall performance of the athletes. It improves results, enhances performance, reduces any kind of on-field injuries, rehab, prehab, and assists in winning events and championships.

Sports Science identifies factors that impact sports performance and suggests strategies that improve the game and the athletes.

IISM offers a Bachelor’s degree course of 3 years in both Sports Management & Sports Science, in collaboration with Mumbai University & GICED, which you can pursue after 12th.

Bachelor’s Degree in Sports Management (BSM) and career opportunities:

Have you ever considered managing an organization that oversees major sporting leagues and events, such as the IPL? Or perhaps you’re interested in creating programs that encourage participation in sports? A degree in Sports Management (BSM) is ideal for anyone eager to work in the dynamic and evolving world of sports. Opportunities abound, ranging from national and state-level organizations to sporting goods manufacturers, facility designers, player agents, and much more.

The program aims to develop top-class Sports Business leaders with essential industry knowledge and leadership skills and puts a special focus on the understanding required to pursue a successful career in sports sector.

Career options after completing this course :

Some of the Sports Management areas, where students can make their careers, are as follows:

League / Athlete/ Team Management
Venue/ Stadium Management
Managing Associations / Federations
Handling Operations / Logistics of a Team or League
Grassroots Development in Sports – Identifying & Nurturing Talent
Handling Communications and Media Outfit of a Team
Sports Event Management – from Concept to Planning to Coordination to Execution
Business Development, Sales & Client Servicing
Digital Marketing
Electronic & Digital Media -Programming
Sports Data Analytics
Sports Tourism
Sports Psychology
Sports Retail
Nutrition
Sports Law
Coaching

Bachelor of Sports Science (BSS) and career opportunities:

IISM provides this course, the perfect combination of classroom learning and on-field exposure. IISM believes that theory and practical exposure should go hand in hand.

A Thorough Guide Explaining Everything about Bachelor of Sports Science (BSS)

Career options after completing this course :

The graduates can take part in the sports industry in the following ways: –

Sports Scinece Expert
Fitness centre manager
Nutritionist
Performance analyst
Strength & conditioning coach
Sports development officer
Sports Psychologist
Outdoor activities manager.
Kiensiologist

The Growth of Sports in India

With multiple leagues happening in India, the IPL becoming the biggest league in India, India bidding for the Olympics 2036, the sports industry is expected to be $130B by 2030.

Not just that,

In India, 2008 was a watershed year for Sports. Abhinav Bindra won India’s first individual gold medal at the Beijing Olympics, inspiring sports enthusiasts across the nation.

IPL became the reason for the start of many sporting leagues. This boosted the concept of Sports Management. The rapidly evolving Sports industry called for professionals who could handle and manage backend operations of events or tournaments, like finance, marketing, hospitality, facility management, event management, content creation, etc.
Did you know that the backend team, like managers working behind the scenes in the Indian Premier League, adds up to nearly 22,000 professionals? In today’s day, India hosts around 15 multiple sporting properties, and more than 1100 marathons, annually. Imagine the manpower required by this sector!
Then another evolution came in 2018 when the government decided to promote sports in ways like Khelo India Youth Games, Khelo India University Games, and the Target Podium Scheme. They did that by investing in the young upcoming talents at the grassroots level to get them in the right direction to pursue sports as a career and represent India at an international level by getting proper training and facilities.
Our athletes’ remarkable performances in the 2020 and 2024 Olympic Games have inspired many young athletes to pursue their dreams in sports.

This has eventually increased the demand for Sports Management professionals & Sports Science experts in the sports industry.

LIFE AFTER IISM:

Our proud students have had the opportunity to work with various sports organizations, including:

– BCCI (Board of Control for Cricket in India)

– MCA (Mumbai Cricket Association)

– Star Sports

– Aditya Birla Sports

– IMG Reliance

– Tata Trusts

– Total Sports and Fitness

– Sportz Interactive

– Rajasthan Royals