Tata Mumbai Marathon – The Socio-Economic & Health Impact Report 2023

Tata Mumbai Marathon - The Socio Econimic & Health Impact Report 2023

The Impact Report of the Tata Mumbai Marathon 2023 presents a comprehensive analysis of the event, highlighting its profound influence across the domains of health, social impact, economic growth, and sustainability. Building upon the previous report conducted in 2020, this edition of 2023 emphasizes the added focus on sustainability, reflecting the marathon’s commitment to environmental stewardship and its evolution as a holistic platform for positive change.


We would like to express our sincere gratitude to IISM and Procam International for providing us with the invaluable opportunity to conduct an in-depth study on the “Economic, Social, Health, and Sustainability Impact of The Tata Mumbai Marathon 2023.” Our team has dedicated countless hours of hard work throughout this journey, which has significantly expanded the scope of our students’ learning. We extend our heartfelt appreciation to all the stakeholders who have supported us throughout the entire process.

We would also like to acknowledge the efforts of our team in successfully conducting the study for the 2020 edition of the event. Building upon that experience, we are now embarking on the second series for 2023, with an added focus on sustainability. We are grateful for the chance to delve deeper into this aspect and further contribute to the understanding of the Tata Mumbai Marathon’s overall impact.

We understand that unintentional errors may occur in our report, and we kindly request you bring any such errors to our attention. Your feedback is essential, and we assure you that prompt action will be taken to rectify any identified issues. Thank you for your support and collaboration.

Report Guide

– Amitava Pal, Associate Dean at International Institute of Sports & Management

Project Guide

– Mr. Kevin Pereira, Sr. V.P. – Running & Business Development at Procam International

Project Lead

– Mr. Bhavesh Tanavade, Executive – Running Development at Procam International

IISM Team Authors

– Mr. Amitava Pal, Associate Dean at IISM

– Ms. Kinjal Mehta, Assistant Professor

– Ms. Arpi Shah, Adjunct Professor

– Mr. Rohit Walavalkar, Assistant Professor

Research Coordinators

– Ms. Neeya Sachdev

– Ms. Isha Apte

– Mr. Sabareenath Namboodari

Procam International

– Mr. Vishal Gosai, Assistant Manager – Design

– Mr. Minesh Gandhi, Assistant Manager – Design

– Mr. Bhavin Joshi, Jr. Art Director – Design

– Mr. Christopher Ashwin Whyte, Vice President – Creative

Primary Research and Survey

– Ms. Kashish Sharma

– Ms. Arpita Joshi

– Ms. Sargam Naik

– Mr. Soham Pitkar

– Mr. Harsh Raut

– Mr. Aayush Nag

– Mr. Niket Gala

– Mr. Aliasgar Ayaz

– Mr. Ishaan Mishra

– Ms. Riddhi Patel

– Ms. Saktimakeswari N

– Mr. Uday Rajput

– Ms. Sonashe Bhatnagar