IISM Blogs

IISM Blogs

  • Sports Management Degree

    2023 Specialised UG Degree in Sports Management or General BBA – Which is Right for Your Future?

    Let’s clear up your confusion. If you just want to [...]

  • Become a Certified Sports Marketer

    Become a Certified Sports Marketer in Just 6 Months

    Are you a professional marketer who wants to use your [...]

  • Sports Budget of India

    India’s Highest Ever Sports Budget In Financial Year 2025-2026: ₹3,794.30 Crore

    Sport is regarded as one of the largest industries worldwide in terms of generating employment and revenue. Sports is a multi-billion dollar global industry propelled by enormous consumer demand.

  • Fifa world cup experience

    Played every four years, Experienced once in a lifetime…….

    My name is Reema Dsouza and I'm currently enrolled in the IISM's Post Graduate Program in Sports Management. Prior to pursuing my degree, I worked as a ‘Tour Consultant’ for group operations (Europe) for 3 years. However, I wanted to switch to a new field and that’s when I thought about pursuing sports management as a career.

  • Indian Cricket Beyond the Boundary

    Indian Cricket Beyond the Boundary

    Cricket. This one word has the power to bring the entire nation of 1.3 billion people to a standstill. The best example of this is the 2011 ICC World Cup. Everyone was glued to their television screens, as it was a match that brought India to the edge of their seats. The winning six of the then-captain, Mahendra Singh Dhoni, will live with us forever.

  • How to crack ssat exam?

    How to Crack SSAT Exam?

    SSAT is conducted by IISM to identify potential aspirants, who are eager to learn more about how to better incorporate the learnings from science into the field of sports. It is a test that is conducted based on scientific domain knowledge and sports awareness. The candidates will be evaluated based on the agility of their minds to adapt to the changing dynamics of the sports science sector.

  • SSAT Exam

    SSAT Exam – The Complete Guide

    Sports Science is an upcoming topic that is gaining a lot of attention from athletes and sporting organisations. Sports Science deals with the study of physiology, motor control, biomechanics, nutrition, psychology and biochemistry of an athlete. These factors help improve the game of the athlete and also enhance their performance. Sports Science in a nutshell is to apply these scientific factors to various sporting activities.

  • Post Graduate Program in Sports Management - PGPSM

    Post Graduate Program in Sports Management- A Quick Entry Course into the Sporting World

    Sports management professionals are the experts who do all the work and ensure the sporting events are executed flawlessly. They work tirelessly, inspect minute details of the events, and devise strategies to overcome any problem thrown at them during the event. They can pull of such events because they are trained to handle and organise the events and are better equipped with the required skills needed by the industry.

  • Sports Science

    What are the Career Opportunities in the Vast Field of Sports Science?

    Sports science is a specialized field of application of science in the field of sports to improve the athlete's performance, prepare them for competitive sporting events, and lessen the risk of injury to the athletes.

  • iism location

    We Have Relocated

    International Institute of Sports Management (IISM) is proud to announce it’s relocation to a new state-of-the-art facility at new premises

  • IISM Students Visit

    IISM Student’s Industrial Visit: North India Gateway, 2019

    IISM hosted fun and informative industrial visit for IISM's Students in North India Gateway, Amritsar-Dharamsala-Manali-Chandigarh.

  • Mr. Rahul Dravid

    A Tribute To The Wall – Rahul Dravid

    “Finally, I would like to thank the Indian Cricket fan, both here and across the world. The game is lucky to have you, and I have been lucky to play before you. To represent India, and to represent you, has been a privilege and one which I have always taken seriously.

  • admission at IISM

    How to get admission at IISM (Bachelor of Sports Management)?

    IISM’s Bachelor of Sports Management program comes in two-fold prepping you for the industry just the way it should.3 year full-time Bachelor Degree in Sports Management in Collaboration with University of Mumbai

  • Mumbai Half Marathon

    IDBI Marathon : An experience to cherish for life

    It was my first time being on the organising side of a Marathon event and it was really amazing to see such enthusiasm amongst the people. Not only the participants but the organising team of IDBI was full of energy too. Their energy and enthusiasm made us realise that we play an extremely crucial role in the event.

  • Asia Cup

    Star Sports Show : Asia Cup Experience

    On 23rd September 2018, I got an opportunity to be a part of the studio audience at the Star Sports studio in Mumbai to experience the pre-match show covering the India – Pakistan super 4 clash of the Asia Cup 2018.

  • IISM Students

    IISM students at MumbaiUltra : Marathon 12 Hour Run

    The Mumbai ultra- marathon is organized by the Shivaji Park Marathon club. Each year on Independence Day this ultra-marathon takes place with an aim of creating awareness about running and its importance.

  • Women In Sports

    It’s time we normalise “Women In Sports”- quips Ms. Aparna Popat!

    Ms. Aparna Popat (Former Indian Badminton Player) Aparna Popat,a national champion who holds a record of equaling nine times by winning

  • CONVOCATION CEREMONY

    CONVOCATION CEREMONY 2018 : A NEW BEGINNING

    IISM Convocation Ceremony 2018 was recently concluded&graced by Padma Shri awardee and the Indian Hockey Legend Shri. Dhanraj Pillay& Mr.Namdev Shirgaonker

  • Love for sports - Fan engagement

    Fan Engagement : An Era of Love for Sports!

    Sport beats in heart of fans, isn’t that true? It’s not just the player who takes maximum wickets or scores maximum goals or a team that excels throughout the series, but the stadium that echoes with loads of cheers of fans like us that gives sports it’s true meaning.

  • FICCI TURF

    FICCI TURF 2018 : Students Speak!

    "TURF 2018" 8th Global Sports Summit, an international convention on business of sports- an iconic event took place on 25-26 October, 2018 at FICCI, Federation House, Tansen Marg, New Delhi.

  • Mumbai Half Marathon

    IDBI Marathon : An experience to cherish for life

    It was my first time being on the organising side of a Marathon event and it was really amazing to see such enthusiasm amongst the people. Not only the participants but the organising team of IDBI was full of energy too. Their energy and enthusiasm made us realise that we play an extremely crucial role in the event.

  • Asia Cup

    Star Sports Show : Asia Cup Experience

    On 23rd September 2018, I got an opportunity to be a part of the studio audience at the Star Sports studio in Mumbai to experience the pre-match show covering the India – Pakistan super 4 clash of the Asia Cup 2018.

  • Sports Coaching

    Sports Coaching : A Career Insight

    World Cup, Tournaments, Asian Games, Olympics and the list goes on. While India unapologetically shines throughout the tournaments and leagues at global front and our players are receiving appreciation, let’s not miss out on the huge role played by the coaches.

  • Women In Sports

    It’s time we normalise “Women In Sports”- quips Ms. Aparna Popat!

    Ms. Aparna Popat (Former Indian Badminton Player) Aparna Popat,a national champion who holds a record of equaling nine times by winning

  • Hima Das

    Commercialisation of Sports: Take A Cue From Hima Das

    An ambitious child of a rice farmer who tackled every obstacle that came in her way to glory – Hima Das, has done our country proud at a young age of 18. She became the first Indian to win a Gold medal in a track event at the IAAF World U-20 Championships

  • Sports Entrepreneurship

    Sports Entrepreneurship: Facilitating Growth!

    Entrepreneurship is breeding in India. Today, thousands of youths are paving their paths towards entrepreneurship following their passion and generating profits out of it. Entrepreneurship has entered a number of realms of the economy and certainly, Sports sector hasn’t been any different.

  • SPORTING CULTURE IN INDIA

    HOW DO WE CULTIVATE A SPORTING CULTURE IN INDIA?

    Around 82% of individuals drop out of competitive sport between the age groups of 15 - 18 years, when researched further, it was found that some of the contributing factors to the dropouts are academic pressure and lack of career opportunities in sports.

  • Women In Sports : The Change In Making

    Women are no longer asked to stay behind the four walls & are not just encouraged but also appreciated for every move they’re making towards their goals. Indian Sports is currently in a blooming phase and undergoing a beautiful transition. Women, today, are making a huge difference in the present-day sports industry.

  • Sports Industry

    Is India Ready To Embrace Unexplored Avenues In Sports Industry?

    The Hindu Business Line reported that the Indian sports industry sponsorship surpassed the US$1Billion mark in 2017. Sports in India is gaining lots of attention from the central and state governments and the public.

  • sports managers

    Is India ready to embrace the need of women sports managers?

    In a patriarchal society, women have borne the burden of socio cultural bias for thousands of years. And even today, women are generally looked down upon.

  • IPL Fan Park

    IPL Fanparks : Exploring the untapped!

    There was a time years back when we yearned for our vacation, today most of us wait for the IPL season to commence as sports and entertainment have become the backbone of our society, whether we like it or not.

  • Multi-Sporting Country

    India: Emerging As A Multi-Sporting Country!

    The sports section has been somewhat dreary in India for some time now save for cricket and the recent upsurge in football leagues. The news pertaining to Kabaddi, Hockey, and Olympics has gone somewhat unnoticed – but no longer!

  • Stadium Operations Manager

    The Master of Many Trades: An Insight into the role of a Stadium Operations Manager

    The operations manager of a stadium plays a crucial role which involves overseeing the production of goods and/or provision of services.

  • Sports

    A tete-a-tete with Suhasini Mitra: A hawk-eye view into Sports PR

    The Media Relations Head and Athlete Manager at PlayRight Consulting Pvt. Ltd. hangs out with the likes of Olympic medalist Sakshi Malik, footballer Sunil Chhetri and the U Mumba team as a part of her job! We caught up with the super woman for an exclusive interview on the sidelines of the Pro Kabaddi League, where she is working with the Haryana Steelers.

  • Team Manager

    Insight into the role of a Team Manager Tête-à-tête with Sakar Sharma

    Tarun Kaboo – MSM 1 Sakar Sharma is all but [...]

  • Sports Entrepreneurs

    Top Players who turned into Sports Entrepreneurs

    Sports Business in India is on the verge of becoming the next big thing with huge corporate influx due to mushrooming leagues in different sports.

  • VIVO IPL 2017

    VIVO: A Game Changer?

    Sachin Nayak – MSM 1 When VIVO entered the Indian [...]

  • Sports

    What is Happening in Sports?

    Spandan Paul – MSM 1 Bangladesh crushing Australia in Dhaka [...]

  • Business mens

    Class of ’92 : The Business Side of Things

    Arjun Ohri – BSM 1 Ahh, One of the best [...]

  • Star Inching

    Star Inching Towards a Monopoly?

    Pawan Kumar – PGPSM Star India was the only bidder [...]

  • Pro Kabaddi League

    Pro Kabaddi League Dethrones Cricket in BARC Ratings

    Rohan Parakh – BSM 2 Cricket is now getting serious [...]

  • Sachin Tendulkar

    Sachin Tendulkar, India’s Goodwill at Rio Olympics!

    Rio Olympics and the whole world is in a tizzy [...]