IISM Blogs
August 26, 2025Impact of Social Media in Sports: The New Era of Fan Engagement & Sports Business
August 21, 2025Top 20 Sports Companies in India Every Future Sports Manager Must Know
Top Sports Management companies in India play a pivotal role [...]
August 14, 2025Khelo India Games – Indian Government’s Flagship Grassroots Talent Hunt Programme
February 18, 2021An interview with Sports Entrepreneurs from IISM- Diksha & Ankit
Ms. Diksha Chillar & Mr. Ankit Nama are our students from PGP in Sports & Wellness Management Batch 2019-20. Diksha & Ankit have together founded Æthleti Circle, a Sports Management firm. With utmost passion, both alumni of IISM chose to become Sports Entrepreneurs.
February 8, 2021SPORTS FINANCIAL MANAGEMENT: The Financial Side of Sports Management
In order for any sport organization or enterprise to thrive, good financial practices must be followed. Those responsible for this crucial aspect of the industry are sometimes financial experts who move into sports, while others study sport management with a particular interest in its financial aspect.
January 27, 2021An interview with a Sports Entrepreneur from IISM- Mr. Rutvik Likhite
Mr. Rutvik Likhite is our alumnus from Bachelor’s Degree in Sports Management Batch 2017-20. He has founded his own sports brand called Kitup. An idea of doing something of his own in the sports retail and goods sector made him a Sports Entrepreneur.
January 21, 2021IISM students at Global Sports Week 2021
IISM is the happiest when its students embark on their journey in the Sports Industry. Our students are making a mark of their own and we’re proud of them all. In another breakthrough, two of our students- Jairath Chugh & Rounak Majumdar from Bachelor’s Degree in Sports Management Batch 2018-21, have been selected at Global Sports Week, Paris as Young Sports Makers.
January 12, 2021“Creating Leaders to shape a growing industry”
In recent years, India has seen a consistent upward trajectory in the business of sports. 2008 was a watershed year for sports in India with the advent of the IPL. Since then, the unique franchise-based format adopted by the league has inspired the creation of similar competitions in other cricketing nations, as well as the launch of similar events in other sports in India too.
December 28, 2020Sports Event Management
Sports Event Management is one of the most exciting verticals of the Sports industry. It gives you an opportunity to work on projects from their conceptualization to their eventual execution.
December 16, 2020An interview with a Sports Entrepreneur from IISM
RaC Rides aims at providing semi-professional and professional bicycles without the hassle of having to maintain them. Availability of different brand of bicycles give the consumer an array of options to choose from. Varun states that, “the initiative started off as college project at IISM in 2017 and from there it has been a long and exciting journey. Valuable inputs from the faculty have been of great help for us in taking critical business decisions.
November 23, 2020Activities by IISM’s Student Life Cell for 2020-21 kickstarts
With the spread of virus being declared a global issue and our country going into a lockdown on 24th March, conducting the IPL was a distant and if not, an impossible dream. However, as the word itself says- I'm possible, IPL 2020 was organized, played and eventually concluded on the 10th of November in the most magnificent way possible.
November 9, 2020Captain Cool- Mahendra Singh Dhoni
“Thanks. Thanks a lot for ur love and support throughout. [...]
- August 14, 2025
Khelo India Games – Indian Government’s Flagship Grassroots Talent Hunt Programme
August 12, 2025The Success Story of Indian Premier League (IPL): A Blueprint for Aspiring Sports Managers
January 30, 2025ISELP: Transforming the Aspiring Sports Enthusiasts into Global Sports Professionals
October 3, 2024SportsBizEdu 2024: Transforming Indian Landscape of Business, Education & Sports
May 17, 20232023 Specialised UG Degree in Sports Management or General BBA – Which is Right for Your Future?
Let’s clear up your confusion. If you just want to [...]
May 9, 2023Become a Certified Sports Marketer in Just 6 Months
Are you a professional marketer who wants to use your [...]
January 12, 2023Played every four years, Experienced once in a lifetime…….
My name is Reema Dsouza and I'm currently enrolled in the IISM's Post Graduate Program in Sports Management. Prior to pursuing my degree, I worked as a ‘Tour Consultant’ for group operations (Europe) for 3 years. However, I wanted to switch to a new field and that’s when I thought about pursuing sports management as a career.
August 8, 2022Post Graduate Program in Sports Management- A Quick Entry Course into the Sporting World
Sports management professionals are the experts who do all the work and ensure the sporting events are executed flawlessly. They work tirelessly, inspect minute details of the events, and devise strategies to overcome any problem thrown at them during the event. They can pull of such events because they are trained to handle and organise the events and are better equipped with the required skills needed by the industry.
June 14, 2022Why is Sports Management a Lucrative Career Option Even for Athletes?
Sports Management is a business degree that focuses on teaching aspirants the basics of the working of the sports industry. Numerous fields that the students study in sports management degrees are almost identical to the conventional management degrees.
April 27, 2022How is Sports Management a Crucial Part of Today’s Sports Industry?
India is fast evolving as a sporting nation beyond the ones that it is known for over the years. Our forays into track and field, archery, tennis, golf and many other lesser-known sports is quite commendable. And fast-growing alongside this – is Sports Management!
March 23, 2022Why a career in Sports Management is an upcoming new thing in India?
After the covid-19 restrictions, it was said that the Indian sports industry will be growing at an estimated CAGR of 9.6% between 2021-2024. The revenue expected to be generated during this period was about $150 billion.
August 21, 2021Importance of Right Strategies to Keep Your Sporting Business Profitable
Globalization, the integrated internationalization of markets and organizations, has changed the way we do business. Jobs, knowledge, and capital are now able to move across borders with far greater speed and far less friction than was possible only a decade ago.
August 18, 2021Five Reasons to Choose Sports Management
Sports in India have entered a golden period, promising a [...]
June 4, 2018IPL Fanparks : Exploring the untapped!
There was a time years back when we yearned for our vacation, today most of us wait for the IPL season to commence as sports and entertainment have become the backbone of our society, whether we like it or not.
June 4, 2018A Good Workout Down Under!!
As a prelude to the Asian games, the Indian contingent has earned a profitable warm up down under at Gold coast at the 21st Commonwealth games.
February 21, 2018The Premier League: Survival of the Fittest
The Premier League is the most engrossing, entertaining and enthralling league in the world. With Manchester City likely to run away with the league and a battle for the remaining European spots heating up, the focus is at the bottom half of the table.
February 21, 2018Unlimited Winter possibilities
Every winter, a large portion of the Indian subcontinent is known to experience chilly winters. The Himalayan states in the North East, Jammu & Kashmir, Uttarakhand and Himachal get waves of tourists flocking there to enjoy the snow. Many Bollywood films have glorified nature’s glory during the winters in various scenes, movies and songs.
February 6, 2018Khelo India: Investment in the future…..
The ambitious project of the Hon Prime Minister Narendra Modi finally took off at an extravagant opening ceremony on the 31st January 2017.
January 18, 2018Sponsors: Hero Indian Super League
ISL League is becoming a prominent and a successful league in India after the two major leagues in India viz. IPL and Pro Kabaddi League.
January 17, 2018A new challenge for the Men in Blue
The Indian squad for the upcoming 4 Nations Invitational tournament 2018 (to be held from 17 Jan- 28 Jan in New Zealand) has been announced by Hockey India.
December 28, 2017The Innings that started a Procession
On a cold windy winter night at the Eden Gardens, India was set a target of 316 runs by Sri Lanka. It wasn’t the best of starts for the men in blue
December 18, 2017Srikanth Nammalwar Kidambi The Rising Badminton Star
Srikanth Nammalwar Kidambi, the rising superstar in the world of badminton has achieved great heights at an early age of 24.
