IISM Blogs

IISM Blogs

  • Busting Nutrition Myths infographic

    Busting Nutrition Myths Associated with the Sporting World

    Myths related to nutrition in the sporting world is a […]

  • High Demand of Sports Science Job Roles in India

    High Demand Sports Science Job Roles In 2024

    The world of sports science is an exciting and dynamic […]

  • SportsBizEdu

    SportsBizEdu- One Day Research Conference at IISM Campus

    IISM invites all academicians, working professionals, research scholars, and students […]

  • Survey on Indian Athletes

    Launch of “Survey on Indian Athletes’ Perspective on Sports Science and Technology”

    In a move to understand how the integration of sports […]

  • IISM at 37th National Games in Goa

    International Institute of Sports & Management (IISM) is instrumental in this massive undertaking. Over a hundred hardworking sports management experts from IISM are currently engaged in a wide range of activities across departments like accreditation, overlays, GMS, strategic knowledge partner teams, ACT, venue coordination, volunteer management, and so on.

  • 107 Medal Win at 19th Asian Games 2023

    Reasons Behind the 107 Medal Win at 19th Asian Games 2023

    The slogan for this year’s Asian Games, “Iss Baar Sau Paar,” was not just based on bravado but logic.

  • Tata Mumbai Marathon 2023

    Tata Mumbai Marathon 2023 in a Nutshell – Impact Report

    In this blog, we embark on a journey that traces the inception of this prestigious race and subsequently explores its profound impact on society, the economy, public health, and the environment.

  • Strength and Conditioning

    Strength and Conditioning Explained | Ultimate Guide

    Strength & conditioning is a scientific method that selects and develops static or dynamic exercises to improve movement quality and performance. It is more than just lifting weights and running sprints. It is a science-based approach to optimising an athlete’s physical abilities and reducing any risk of injury.

  • IISM Orientation Program 2023

    IISM Orientation Program 2023 – Empowering Future Sports Leaders

    IISM has been at the forefront of providing comprehensive sports education, nurturing the dreams of countless sports enthusiasts, and shaping them into industry-ready professionals. The highly anticipated "Orientation Program 2023" of IISM was held at Rangsharda Auditorium, Bandra.

  • Essay writing

    What to expect in the Essay & Personal Interaction Round of Admission Process?

    Admission for the Bachelor In Sports Management course at IISM […]

  • Admission Process

    What to expect in Stage 2 of Admission Process at IISM?

    Why PI? Bachelor of Sports Management Applicants will have to […]

  • All about Nutrition Industry Aspects, Wellness & Job Market

    Sports nutrition is application of nutrition knowledge in sports and exercise to help athletes enhance their performance, help in post exercise recovery and maintain good health. Sports nutrition helps active individual achieve their sports specific or exercise specific goals through proper nutrition.

  • Sports Marketing

    Sports Marketing – A Dynamic and Tenacious Fortitude

    Marketing as a concept could be used in a variety of ways focusing on the customers and consumers. However, Sports Marketing focuses on encountering requirement of sport customers and consumers which includes people involved in playing sport, watching or listening to sports programmes, buying merchandise (products), collecting mementos.

  • SMAT

    SMAT: The bridge between you and the world of sports

    Sports Management has become a popular sector to work in since the advent and success of the Indian Premier League. This field is perfect for those who love sports and wishes to stay close to the arena forever. For the past 11 years, International Institute of Sports Management (IISM), is carving a niche for young sports aspirants and showing them a way forward in the world of sports.

  • Sports Entrepreneur

    An Interview with Sports Entrepreneur from IISM- Bhushan Malani

    Bhushan Malani is IISM alumnus from Bachelor’s Degree in Sports Management Batch 2017-20. He is a national level athlete who decided to pursue Sports Management and contribute towards the ever-increasing sector. While studying at IISM, Bhushan established a venture of his own named TheNurtureCulture.

  • Sports Entrepreneur

    An Interview with Sports Entrepreneur from IISM- Vedant Garg

    Vedant Garg is a student of Master’s Degree in Sports Management from batch 2019-21. Vedant is an ardent sports lover who has been a professional cricketer. At IISM, he is getting acquainted with the sports industry in depth. This year, he will be all set to enter the Sports Industry with a formal sports education. However, prior to it, he has established himself as a Sports Entrepreneur with his venture- Sport It Down.

  • Sporting Landscape

    Improving the Sporting Landscape Byte by Byte

    By 2025, it is estimated that 463 exabytes of data will be created each day globally, that’s the equivalent of 212,765,957 DVD’s per day, according to the World Economic Forum. Understanding of analytics will move from being a valuable skill to a somewhat mandatory one. Understanding data is a key skill for managers in the 21st century and IISM with its vision to transform the Indian sporting landscape has taken up the responsibility for providing well trained analysts to Indian sporting ecosystem.

  • Sports Entrepreneurs

    An interview with Sports Entrepreneurs from IISM- Diksha & Ankit

    Ms. Diksha Chillar & Mr. Ankit Nama are our students from PGP in Sports & Wellness Management Batch 2019-20. Diksha & Ankit have together founded Æthleti Circle, a Sports Management firm. With utmost passion, both alumni of IISM chose to become Sports Entrepreneurs.

  • Sports Financial Management

    SPORTS FINANCIAL MANAGEMENT: The Financial Side of Sports Management

    In order for any sport organization or enterprise to thrive, good financial practices must be followed. Those responsible for this crucial aspect of the industry are sometimes financial experts who move into sports, while others study sport management with a particular interest in its financial aspect.

  • Sports Entrepreneur

    An interview with a Sports Entrepreneur from IISM- Mr. Rutvik Likhite

    Mr. Rutvik Likhite is our alumnus from Bachelor’s Degree in Sports Management Batch 2017-20. He has founded his own sports brand called Kitup. An idea of doing something of his own in the sports retail and goods sector made him a Sports Entrepreneur.

  • Khelo India Youth Games (KIYG)

    Khelo India Youth Games (KIYG) – Indian Governments Flagship Grassroots Talent Hunt Programme

    Khelo India Youth Games (KIYG), formerly known as Khelo India School Games (KISG), is a pan-Indian multi-disciplinary sports competition for the country's under 17 and under 21 years youngsters. It is the Indian Governments flagship grassroots talent hunt programme.

  • Sports Budget of India

    India’s Highest Ever Sports Budget In Financial Year 2023-2024: ₹3,397.32 Crore​

    Sport is regarded as one of the largest industries worldwide in terms of generating employment and revenue. Sports is a multi-billion dollar global industry propelled by enormous consumer demand.

  • Indian Cricket Beyond the Boundary

    Indian Cricket Beyond the Boundary

    Cricket. This one word has the power to bring the entire nation of 1.3 billion people to a standstill. The best example of this is the 2011 ICC World Cup. Everyone was glued to their television screens, as it was a match that brought India to the edge of their seats. The winning six of the then-captain, Mahendra Singh Dhoni, will live with us forever.

  • Sports Companies in India

    10 Prominent Sports Companies in India 2022

    Sports as an industry has grown leaps and bounds over the years. Even during the pandemic, the industry operated and brought around ₹5894 Crore in 2020, and in 2021, it bounced back to ₹9530 Crore. The industry was able to achieve this because of the continuous effort of sports management professionals employed in the sports companies in India who planned and executed numerous sporting events. These sports management professionals are meticulous and ensure that events are executed flawlessly.

  • Sports Management

    Why is Sports Management a Lucrative Career Option Even for Athletes?

    Sports Management is a business degree that focuses on teaching aspirants the basics of the working of the sports industry. Numerous fields that the students study in sports management degrees are almost identical to the conventional management degrees.

  • Cricket World Cup Captain Mr. Arjuna Ranatunga

    IISM welcomed 96’ winning Cricket World Cup Captain Mr. Arjuna Ranatunga

    Mr. Arjuna Ranatunga, Sri Lankan Cricketing Legend visited the International Institute of Sports Management (IISM) campus, Mumbai.

  • Sports

    How Sports Startups Have Contributed in Creating a Sustainable Sporting Ecosystem in India?

    The rise of sports in the past couple of years has prompted several entrepreneurs to develop their idea and execute it with perfection, which assists in creating a sustainable sporting ecosystem.

  • Sports Management

    Why a career in Sports Management is an upcoming new thing in India? ​

    After the covid-19 restrictions, it was said that the Indian sports industry will be growing at an estimated CAGR of 9.6% between 2021-2024. The revenue expected to be generated during this period was about $150 billion.

  • Harinder Pal Singh Sandhu

    Telephonic Interview with Harinder Pal Singh Sandhu

    Harinder Pal Sandhu is a professional squash player who plays for India. He has achieved a career-high world ranking no. 47 back in September 2018 currently he stands at no. 115. He was a part of the Indian team, who won the Gold Medal at the 2014 Asian Games held at Incheon. He is a very humble and gentle human being. MSM-2 student Prashant Tayde speaks to Sandhu in a candid chat.

  • Sports Management

    How is Sports Management a Crucial Part of Today’s Sports Industry?

    India is fast evolving as a sporting nation beyond the ones that it is known for over the years. Our forays into track and field, archery, tennis, golf and many other lesser-known sports is quite commendable. And fast-growing alongside this – is Sports Management!

  • Sports Management Degree

    Sports Management Degree – Everything you need to know

    Sports Management is a new-age career option for sports lovers that gives them opportunities to look after the business, management, and entrepreneurship side of sports. The study of Sports Management enables professionals to work across numerous verticals in Sports Industry like Sports Marketing, Media, PR, Sports Law, Sports Operations, Sports Event Management, and much more.

  • Sports Business

    Importance of Right Strategies to Keep Your Sporting Business Profitable

    Globalization, the integrated internationalization of markets and organizations, has changed the way we do business. Jobs, knowledge, and capital are now able to move across borders with far greater speed and far less friction than was possible only a decade ago.

  • Sports Management

    Five Reasons to Choose Sports Management

    Sports in India have entered a golden period, promising a […]

  • Sports Entrepreneurs from IISM

    An Interview with Sports Entrepreneurs from IISM- Abhishek Kulkarni

    Abhishek Kulkarni is IISM alumnus from PGP in Sports & Wellness Management Batch 2019-20. Abhishek is an ardent sports lover, cricketer and qualified fitness trainer. Hailing from a family of athletes, Abhishek always wished to do something remarkable in the field of sports.

  • Sports Marketing

    Sports Marketing – A Dynamic and Tenacious Fortitude

    Marketing as a concept could be used in a variety of ways focusing on the customers and consumers. However, Sports Marketing focuses on encountering requirement of sport customers and consumers which includes people involved in playing sport, watching or listening to sports programmes, buying merchandise (products), collecting mementos.

  • ISRC

    IISM’s Institute Social Responsibility Cell (ISRC) and other students doing their bit for the society

    IISM has students having diverse perspectives and interests who’ve involved themselves in a number of activities on and off the field. While the world is combating the outbreak of pandemic coronavirus, our frontline warriors are busy protecting us from the hazards.

  • Sports Education

    Sports Education: Take to the field with fewer hurdles

    Sports management encompasses business development, operations, venue management, administration of sporting associations and federations, content development, event management, and data analytics, among other areas.

  • FICCI

    Sports Revolution: The rise of the Industry and Career opportunities

    Times of India recently published an elaborate article on the explosion of the sporting industry over the past decade. The credit of such upswing in the domain goes heavily to the number of sporting leagues that have emerged in recent years.

  • IPL Auction

    IPL 2019 Auction- The Hits & The Misses

    Whether it’s Yuvraj Singh being sold off at his base […]

  • Love for sports - Fan engagement

    Fan Engagement : An Era of Love for Sports!

    Sport beats in heart of fans, isn’t that true? It’s not just the player who takes maximum wickets or scores maximum goals or a team that excels throughout the series, but the stadium that echoes with loads of cheers of fans like us that gives sports it’s true meaning.

  • Asian Games

    India reigns at the Asian Games 2018!

    From inspiring stories like that of Swapna Barman to awestrucking performances of young , raw & ambitious teenagers, Asian Games 2018, has touched the hearts of millions for more than one reasons. With a tally of 69 medals, India shines bright in the top 10.

  • Hima Das

    Commercialisation of Sports: Take A Cue From Hima Das

    An ambitious child of a rice farmer who tackled every obstacle that came in her way to glory – Hima Das, has done our country proud at a young age of 18. She became the first Indian to win a Gold medal in a track event at the IAAF World U-20 Championships

  • Asian Games

    Indian Athletes shine in the opening two-days at the Asian Games

    The Indian contingent has made a terrific start to the Asian Games 2018 campaign. While Bajrang Punia made the country proud by clinching gold medal in Men 65 kg wrestling on Sunday; Vinesh Phogat added another feather to the country’s glory by becoming the first woman to bag gold at Asian Games on Day 2.

  • SAI - Sports Athletes

    SAI shortlist 734 Athletes For Khelo India Scholarship

    The first edition of Khelo India took place across sixteen sports. Every year best 1000 kids will be given an annual scholarship of INR 500000 for eight years to coach and nourish them.The initiative aims at creating a sustainable sporting ecosystem to help kids and athletes pursue their sport of choice under professional guidance and government sport.

  • Indian Hockey Team

    Indian Hockey Team holds off World Champions England with a draw

    Indian women’s hockey team is an embodiment of single-minded focus and mental strength. These 18 women who have played over 1,900 matches between themselves have enough to create a halo around the Asia Cup Champions.

  • Hima Das

    Hima Das Creates History!

    Women in India have been struggling to break through in […]

  • Roger Federer

    Roger Federer’s hard-hitting miss at Wimbledon

    Roger Federer- the man that embodies perfection! A man who […]

  • Sports Nutritionist- Careers, Job Description and Benefits

    Sports nutritionists have access to the athlete’s specific nutritional needs and they accordingly customise a diet plan and recommend changes to their current plan.

  • Sports Science

    What are the Career Opportunities in the Vast Field of Sports Science?

    Sports science is a specialized field of application of science in the field of sports to improve the athlete's performance, prepare them for competitive sporting events, and lessen the risk of injury to the athletes.