
IISM Blogs
- August 26, 2025
Impact of Social Media in Sports: The New Era of Fan Engagement & Sports Business
- August 21, 2025
Top 20 Sports Companies in India Every Future Sports Manager Must Know
Top Sports Management companies in India play a pivotal role [...]
- December 22, 2017
What to expect in the Essay & Personal Interaction Round of Admission Process?
Admission for the Bachelor In Sports Management course at IISM [...]
- December 22, 2017
What to expect in Stage 2 of Admission Process at IISM?
Why PI? Bachelor of Sports Management Applicants will have to [...]
- November 15, 2021
IISM Receives Rashtriya Khel Protsahan Puruskar – IISM World
In a bid to acknowledge IISM's industrious efforts, the institute was conferred with the Rashtriya Khel Protsahan Puruskar for Development For Sports by the Government of India. On the occasion of National Sports Day 2020, IISM was given this honor by the Hon. President of India, Shri Ram Nath Kovind Ji, in a virtual ceremony.
- August 18, 2021
Five Reasons to Choose Sports Management
Sports in India have entered a golden period, promising a [...]
- June 29, 2021
Ideas that can change the lives of Sports Management students- An interview with Ms. Avanti Desai
“A professor affects eternity: he/she can never tell where their influence stops.” One such professor to IISM is Ms. Avanti Desai. Ms. Avanti is the ‘Incharge- Academic Outreach at IISM’ and have been associated to the institute for many years now. She is a Management Faculty, Soft Skills Trainer, Sales and Marketing Evangelist and Research Analyst.
- May 17, 2021
An Interview with Sports Entrepreneurs from IISM- Team Sports Doyen
Since 11 years, IISM through persistent efforts has encouraged students to take up entrepreneurial tasks and enhance their entrepreneurship skills. Some of the IISM students have established their own venture called the Sports Doyen. The Sports Doyen is a sports media organization where students provide a platform for fans and experts to voice their opinions, either through live shows on YouTube and Facebook or through their website.
- April 29, 2021
Sports Marketing – A Dynamic and Tenacious Fortitude
Marketing as a concept could be used in a variety of ways focusing on the customers and consumers. However, Sports Marketing focuses on encountering requirement of sport customers and consumers which includes people involved in playing sport, watching or listening to sports programmes, buying merchandise (products), collecting mementos.
- April 17, 2021
SMAT: The bridge between you and the world of sports
Sports Management has become a popular sector to work in since the advent and success of the Indian Premier League. This field is perfect for those who love sports and wishes to stay close to the arena forever. For the past 11 years, International Institute of Sports Management (IISM), is carving a niche for young sports aspirants and showing them a way forward in the world of sports.
- April 13, 2021
An Interview with Sports Entrepreneur from IISM- Bhushan Malani
Bhushan Malani is IISM alumnus from Bachelor’s Degree in Sports Management Batch 2017-20. He is a national level athlete who decided to pursue Sports Management and contribute towards the ever-increasing sector. While studying at IISM, Bhushan established a venture of his own named TheNurtureCulture.
- March 23, 2021
An Interview with Sports Entrepreneur from IISM- Vedant Garg
Vedant Garg is a student of Master’s Degree in Sports Management from batch 2019-21. Vedant is an ardent sports lover who has been a professional cricketer. At IISM, he is getting acquainted with the sports industry in depth. This year, he will be all set to enter the Sports Industry with a formal sports education. However, prior to it, he has established himself as a Sports Entrepreneur with his venture- Sport It Down.
- March 1, 2021
Improving the Sporting Landscape Byte by Byte
By 2025, it is estimated that 463 exabytes of data will be created each day globally, that’s the equivalent of 212,765,957 DVD’s per day, according to the World Economic Forum. Understanding of analytics will move from being a valuable skill to a somewhat mandatory one. Understanding data is a key skill for managers in the 21st century and IISM with its vision to transform the Indian sporting landscape has taken up the responsibility for providing well trained analysts to Indian sporting ecosystem.
- August 21, 2025
Top 20 Sports Companies in India Every Future Sports Manager Must Know
Top Sports Management companies in India play a pivotal role [...]
- August 14, 2025
Khelo India Games – Indian Government’s Flagship Grassroots Talent Hunt Programme
- August 12, 2025
The Success Story of Indian Premier League (IPL): A Blueprint for Aspiring Sports Managers
- August 12, 2025
The Success Story of Indian Premier League (IPL): A Blueprint for Aspiring Sports Managers
- January 30, 2025
ISELP: Transforming the Aspiring Sports Enthusiasts into Global Sports Professionals
- August 5, 2024
IISM Orientation Program 2024: Welcoming the Students of Sports Management & Sports Science
- February 5, 2024
The Journey of Becoming a Media Manager – “Tips to Become a Successful Media Manager”
Ever since the commercialization of sports, it has become increasingly [...]
- January 3, 2019
Victorious Roger Federer creates history yet again!
History is created yet again as Roger Federer emerges triumphant [...]
- December 19, 2018
IPL 2019 Auction- The Hits & The Misses
Whether it’s Yuvraj Singh being sold off at his base [...]
- November 14, 2018
Fan Engagement : An Era of Love for Sports!
Sport beats in heart of fans, isn’t that true? It’s not just the player who takes maximum wickets or scores maximum goals or a team that excels throughout the series, but the stadium that echoes with loads of cheers of fans like us that gives sports it’s true meaning.
- September 3, 2018
India reigns at the Asian Games 2018!
From inspiring stories like that of Swapna Barman to awestrucking performances of young , raw & ambitious teenagers, Asian Games 2018, has touched the hearts of millions for more than one reasons. With a tally of 69 medals, India shines bright in the top 10.
- September 1, 2018
Commercialisation of Sports: Take A Cue From Hima Das
An ambitious child of a rice farmer who tackled every obstacle that came in her way to glory – Hima Das, has done our country proud at a young age of 18. She became the first Indian to win a Gold medal in a track event at the IAAF World U-20 Championships
- August 21, 2018
Indian Athletes shine in the opening two-days at the Asian Games
The Indian contingent has made a terrific start to the Asian Games 2018 campaign. While Bajrang Punia made the country proud by clinching gold medal in Men 65 kg wrestling on Sunday; Vinesh Phogat added another feather to the country’s glory by becoming the first woman to bag gold at Asian Games on Day 2.
- July 24, 2018
SAI shortlist 734 Athletes For Khelo India Scholarship
The first edition of Khelo India took place across sixteen sports. Every year best 1000 kids will be given an annual scholarship of INR 500000 for eight years to coach and nourish them.The initiative aims at creating a sustainable sporting ecosystem to help kids and athletes pursue their sport of choice under professional guidance and government sport.
- July 23, 2018
Indian Hockey Team holds off World Champions England with a draw
Indian women’s hockey team is an embodiment of single-minded focus and mental strength. These 18 women who have played over 1,900 matches between themselves have enough to create a halo around the Asia Cup Champions.
- July 16, 2018
Hima Das Creates History!
Women in India have been struggling to break through in [...]
- January 15, 2024
Busting Nutrition Myths Associated with the Sporting World
Myths related to nutrition in the sporting world is a [...]
- December 28, 2023
Launch of “Survey on Indian Athletes’ Perspective on Sports Science and Technology”
In a move to understand how the integration of sports [...]
- December 22, 2022
How to Crack SSAT Exam?
SSAT is conducted by IISM to identify potential aspirants, who are eager to learn more about how to better incorporate the learnings from science into the field of sports. It is a test that is conducted based on scientific domain knowledge and sports awareness. The candidates will be evaluated based on the agility of their minds to adapt to the changing dynamics of the sports science sector.
- October 7, 2022
SSAT Exam – The Complete Guide
Sports Science is an upcoming topic that is gaining a lot of attention from athletes and sporting organisations. Sports Science deals with the study of physiology, motor control, biomechanics, nutrition, psychology and biochemistry of an athlete. These factors help improve the game of the athlete and also enhance their performance. Sports Science in a nutshell is to apply these scientific factors to various sporting activities.
- July 4, 2022
What are the Career Opportunities in the Vast Field of Sports Science?
Sports science is a specialized field of application of science in the field of sports to improve the athlete's performance, prepare them for competitive sporting events, and lessen the risk of injury to the athletes.