Cricket. This one word has the power to bring the entire nation of 1.3 billion people to a standstill. The best example of this is the 2011 ICC World Cup. Everyone was glued to their television screens, as it was a match that brought India to the edge of their seats. The winning six of the then-captain, Mahendra Singh Dhoni, will live with us forever.
SSAT is conducted by IISM to identify potential aspirants, who are eager to learn more about how to better incorporate the learnings from science into the field of sports. It is a test that is conducted based on scientific domain knowledge and sports awareness. The candidates will be evaluated based on the agility of their minds to adapt to the changing dynamics of the sports science sector.
Sports Management is a contemporary career option for sports lovers that gives them chance to look after business, management, and entrepreneurship of sports. People who have studies Sports Management can make different careers in Sports Industry. Fields like Sports Marketing, Media, Sports Operations, PR, Sports Law, Sports Event Management, and much more.
Sports Science is an upcoming topic that is gaining a lot of attention from athletes and sporting organisations. Sports Science deals with the study of physiology, motor control, biomechanics, nutrition, psychology and biochemistry of an athlete. These factors help improve the game of the athlete and also enhance their performance. Sports Science in a nutshell is to apply these scientific factors to various sporting activities.
Sports nutritionists have access to the athlete’s specific nutritional needs and they accordingly customise a diet plan and recommend changes to their current plan.
Sports as an industry has grown leaps and bounds over the years. Even during the pandemic, the industry operated and brought around ₹5894 Crore in 2020, and in 2021, it bounced back to ₹9530 Crore. The industry was able to achieve this because of the continuous effort of sports management professionals employed in the sports companies in India who planned and executed numerous sporting events. These sports management professionals are meticulous and ensure that events are executed flawlessly.
Sports management professionals are the experts who do all the work and ensure the sporting events are executed flawlessly. They work tirelessly, inspect minute details of the events, and devise strategies to overcome any problem thrown at them during the event. They can pull of such events because they are trained to handle and organise the events and are better equipped with the required skills needed by the industry.
Sports science is a specialized field of application of science in the field of sports to improve the athlete's performance, prepare them for competitive sporting events, and lessen the risk of injury to the athletes.
Sports Management is a business degree that focuses on teaching aspirants the basics of the working of the sports industry. Numerous fields that the students study in sports management degrees are almost identical to the conventional management degrees.
International Institute of Sports & Management (IISM) is the pioneer of sports & management education in India. IISM has been in the education industry providing excellent sports & management-related education to students for the past 12 years. The contribution of IISM is noteworthy and hence, IISM was bestowed with the Rashtriya Khel Protsahan Puruskar in the category of Development of Sports in 2020, by the Hon. President of India, Shri. Ram Nath Kovindji.
