Courses We Offer

BSM in Sports Management

Eligibility Criteria: Must have completed Class XII with a minimum aggregate of 50% for Open Category & 45% for reserved category in all the subjects. Over the course of their 3 years (six semesters) Students learn:

Semester 1

  • Financial Accounting
  • Business Law
  • Business Communication – I
  • Foundation Course in Physical Education 1
  • Foundation of Human Skills
  • Business Economics – I
  • Business Environment

Semester 2

  • Principles of Marketing
  • Ethics & Governance
  • Information Technology in Business Management
  • Foundation Course in Physical Education 2
  • Business Statistics
  • Strategic Management
  • Principles of Management

Semester 3

  • Integrated Marketing Communication
  • Sports Management
  • Product Innovations Management
  • Environmental Management
  • Production & Total Quality Management
  • Logistics & Supply Chain Management
  • Business Research Methods

Semester 4

  • Corporate Communication & Public Relations
  • Introduction to Sport Coaching
  • Conflict & Negotiation
  • Indian Ethos in Management
  • Business Planning & Entrepreneurial Management
  • International Business
  • Operation Management

Semester 5

  • Specialization - Management
  • Sports Law
  • Sports Marketing
  • Sports Financial Management
  • Sports Economics
  • Sports Organization & Administration
  • Sports HRM
  • Summer Internship
  • Specialization - Coaching & Nutrition
  • Sport Nutrition
  • Anatomy and Physiology
  • Introduction to Strength and Conditioning
  • Health and Exercise Physiology
  • Biomechanical Principles of Sports Performance
  • Sport Coaching and Leadership
  • Summer Internship

Semester 6

  • Specialization - Management
  • Sports Analytics Management
  • Sports Sponsorships
  • Sports Grassroot
  • Sports Broadcasting & Journalism
  • Media marketing in Sports Facility & Event Management
  • Project Work - Sports
  • Specialization - Coaching & Nutrition
  • Exercise Psychology
  • Sports Injuries
  • Sports Psychology
  • Differently Abled Athletes
  • Sports Wellness Management
  • Introduction to Performance Analysis
  • Project Work - Sports

MSM in Sports Management

Eligibility Criteria: The candidate must have successfully completed his/ her graduation in any field with 50% for open category & 45% for reserved category in all the subjects. Over the course of their 2 years (four semesters) Students learn:

Semester 1

  • Perspective Management
  • Financial Accounting
  • Business Statistics
  • Operations Management
  • Managerial Economics
  • Marketing Management
  • Business Communication
  • Organizational Behavior

Semester 2

  • Financial Management
  • Legal Aspects of Business & Taxation
  • Business Research Methods
  • Economic Environment of Business
  • Marketing Applications & Practices
  • Sports Management
  • Sports Human Resource Management
  • Sports Organization & Administration

Semester 3

  • International Business
  • Strategic Management
  • Product & Brand Management
  • Sports Marketing
  • Sports Analytics Management
  • Sports Financial Management
  • Sports Sponsorships
  • Sports Law
  • Summer Internship

Semester 4

  • Entrepreneurship Management
  • Digital Marketing in Sports
  • Media Marketing in Sports
  • Public Relations in Sports
  • Sports Facility & Event management
  • Business Negotiations Skills
  • Project Work

PGP in Sports Management

Eligibility Criteria: The candidate must have successfully completed his/ her graduation in any field with a minimum of 50% for general category & 45% for reserved category marks in all subjects. Over the course of their 11 month Students learn:

Semester 1

  • International Business
  • Product and Brand Management
  • Event Operation and Risk Management
  • Stragetic Management
  • Financial Management
  • Research and Insight in Sports Industry

Semester 2

  • Sports Management
  • Sports Facility and Event Management
  • Sports Financial Management
  • Sports Marketing
  • Sports Law
  • Sports Analytics

Semester 3

  • Sports Public Relation
  • Sports Organisation and Administration
  • Sports Sponsorship
  • Digital Marketing and Broadcasting in Sports
  • Sports Grassroots
  • Sports HRM
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10 Reasons to join IISM

  • India’s First Professional International Sports Management Institute
  • Full-time Degree programs in Association with University of Mumbai
  • Highly Qualified & Experienced Faculty from the Sports Industry
  • Guest Lectures & Workshops by the Top sport celebrities.
  • Internship & Placement assistance with leading Sporting Organizations of India
  • Campus Based In Mumbai – The Sport Management Hub of India
  • Innovative & Sports industry led Curriculum
  • Dedicated Days of Integrated Live Exposure to Leading Sporting Events
  • Extensive research & industry interface projects to enhance learning experience.
  • Governed & Guided by the Best Sporting organization, Personalities & Professionals
  • About IISM

    The sports industry is witnessing exponential growth, signalling the need for professionals at diverse skill levels. Owing to the influx of numerous sporting leagues & increased fan participation, the sports sector has now evolved into a powerhouse of unexplored avenues and innumerable opportunities.

    Transforming his on-field experience into carving a niche for young sports enthusiasts, Mr. Nilesh M. Kulkarni, a former international test and Sports Edupreneur, established the International Institute of Sports Management back in 2010 to bestow the sports industry with competent Sports Management professionals and Sports Scientists.

    IISM is India’s pioneer in sports management education. A venture of Eduhub Education Pvt Ltd is an educational initiative of Mrs. Rasika N. Kulkarni & Mr. Nilesh M. Kulkarni that forays into providing vocational training in the field of Sports Event Management, Sports Operations & Administration, Sports Marketing, Sports and Exercise Science, Sports Physiotherapy, PR, Journalism, Sports Psychology, Sports Nutrition, Sports Data Analytics, Team League & Athlete Management, Sports Retail and many more verticals across the sporting spectrum. Read More

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