Sport Sponsorship is a powerful and impactful marketing technique. It consists of the association between a company (sponsor) and a sport club or event. Here there some tips to get your ideal sponsor on board for your event

IISM is proud to announce that Junoon- India’s first official [...]

Sports Industry is a growing industry in today's time and its going to grow in future as well. there has been a tremendous change in sorts industry from last 10 years till now.

One of India’s largest business event, E-Summit is the flagship [...]

Sports in India is no longer limited to the sixes & catches, it’s also about the hits & the goals, about the strokes & the laps. India has started crawling towards an emergence as a multi-sporting nation, but it’s going to take a lot more time to be able to start running in the race.

Well, not so surprisingly, our favourite sport is on a huge high in the aftermath of the MCG Test win. Not just that, chances are that the dream of an overseas series win will be fulfilled in Sydney.

“Finally, I would like to thank the Indian Cricket fan, both here and across the world. The game is lucky to have you, and I have been lucky to play before you. To represent India, and to represent you, has been a privilege and one which I have always taken seriously.

Maharashtra is all geared up to host the second edition [...]

What Indian cricket fans witnessed on 7 January 2019 goes beyond history and records. A series win in Australia in the oldest and toughest format of the game, had proved to be elusive – till yesterday.